A report from Salucro reveals more than three quarters of all patients consider the billing and payment process important when evaluating providersNovember 19, 2019 09:00 AM Eastern Standard Time PHOENIX–(BUSINESS WIRE)–Salucro Healthcare Solutions, a leading healthcare payment technology company, today released the results of its 2019 Patient Payment Technology Report, a survey designed to measure the degree that the payment and billing process impacts brand loyalty and patient turnover. Based on a survey of 1,000 U.S. healthcare consumers, the report suggests that patients place an exceedingly high importance on the financial aspect of their healthcare journey, and that hospitals and medical centers who do not prioritize the process risk patient turnover and jeopardize brand loyalty. New data shows patient acquisition increasingly impacted by the consumer financial experience Tweet this Brand loyalty...
Patients often live in a world where they’ve been conditioned by retail, restaurant, and entertainment industries to expect immediate and instant gratification. However, the healthcare industry has yet to catch up to consumer needs, and is often bogged down by inefficient processes, especially with regard to payments. In 2020, you can pay your phone bill by sending a quick text message to your service provider, so why don’t all healthcare providers do the same for your annual checkup? Patients want to be able to pay their healthcare bills how they pay all other bills, simply. But there are more benefits than patient satisfaction behind offering innovative, online bill pay solutions. Building Patient Loyalty Traditionally, while the clinical side of the healthcare industry has embodied innovation, the administrative and financial arms...
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